Project Runway

These days, fashion shows have moved from exclusivity to maximized publicity. Social media has become integral factor to exposure for models and fashion designers. This project aims to encourage interactivity between models and audience members, and heighten publicity with its open venue.

This nontraditional catwalk encompasses the entire site to remove hierarchy for audience member seating. However, the elevational variation separates the performers, who remain above, from the audience members, who remain below.

The catwalk is also embedded with platforms the models can move to afterwards for the showcase. The showcase allows audience members can get up from their seats and move to the platforms after the runway show to get a closer look at the models and take photos of them for their own social media platforms.